Langue
Type
Note pédagogique
Catégorie
Management Général/Stratégie
Sous-catégorie
General Management - Strategy
Catégorie
Management Général/Stratégie
Note pédagogique
Management Général/Stratégie
General Management - Strategy
Management Général/Stratégie
Teaching note - See case 'Scouts Australia (New South Wales): Adventures Ahead' for full details
This case is suitable for undergraduate students in their advanced year of study or graduate students in a course in strategic management, marketing analysis, organizational behaviour, or general management, especially in the not-for-profit (NFP) sector. The case highlights the difficulties faced by a legendary NFP organization in an increasingly competitive industry. After working through the case and assignment questions, students will be able to ·identify and analyze the core problems and opportunities facing Scouts NSW; ·evaluate the effectiveness of Scouts NSW's organizational structure, strategic management, marketing, and financial management; ·learn to balance legacy, traditional values, financials, and innovation in an NFP organization that is losing relevance; ·evaluate competitive advantages and value propositions for an NFP organization competing against other NFP and for-profit organizations; and ·evaluate strategic options, including repositioning capital to align with areas of growth.
strategic management; not-for-profit; strategy
Undergraduate/MBA
Social Advocacy Organizations
Australia
Large
2018
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Etude de cas Scouts Australia (New South Wales): Adventures Ahead