Cas - The Scotts Company (B): Developing a Supply Chain Balanced Scorecard

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The Scotts Company (B): Developing a Supply Chain Balanced Scorecard

Référence :

INSEAD-5062(B)

Langue

Type

Etude de cas

Catégorie

Production/Logistique

Sous-catégorie

Operations

Collection

INSEAD

Auteur(s)

VAN WASSENHOVE Luk, VAYSMAN Margaret, SLAGMULDER Regine

Résumé

The case briefly outlines the European strategy for a major player in the agricultural chemicals industry. This description provides the basis for developing a Balanced Scorecard program to help align the firm's European supply chain operations with the company's strategic goals.

Objectifs pédagogiques

Case (B) is designed to allow students to develop some hands-on experience in building a balanced scorecard that addresses the supply chain issues discussed in the (A) case. The case demonstrates how a supply chain scorecard provides a framework for improving operational efficiency as well as long-term value creation.

Mots-clés

Supply chain management;Cost savings;Supply chain organization;Excess inventory;Customer service;Change management;Strategy implementation;Performance measurement;Balanced scorecard