URBANPOLIS: The Balanced Scorecard as performance management tool

URBANPOLIS is a European city of about 500,000 inhabitants in CHOCBEERLAND, a country divided into several regions with an unstable political climate. URBANPOLIS enjoys a strategic geographical position due to its proximity to economic and financial powers, its road network and its river access.
The city is facing new economic, societal and environmental challenges. A transition to a new city is needed. The public authority has already clarified the vision of URBANPOLIS.
This vision must now be translated into strategic objectives. In order to verify the achievement of these objectives and to give feedback to citizens, the public authority needs steering indicators. In order to obtain an overall view of performance, it was decided to set up a Balanced Scorecard.
The case is designed as a role-play, with learners representing members of the board.

- Build a SWOT analysis.
- Formulate SMART strategic objectives and organize them in a strategy map.
- Build Balanced Scorecard with performance indicators linked to the objectives.
- Soft skills : Listen to others, respect their point of view, communicate clearly yours, convince and get a consensus.

Balanced Scorecard - Scorecard - Indicator - KPI - Performance - Management control - Strategy - Strategy map - Exam case study

- Students : M1, M2, Ecole d'Ingénieurs, Mastères spécialisés
- MBA, Executive MS, executives and managers in continuing education
- M2 Strategy and management control, specialized master Management control applied to public sector

Public sector (city)

- Selection of Youtube video links
- PPT: Debriefing (10 slides)

Livraison : Livraison par lien de téléchargement

Nombre de pages : 11 avec 19 page(s) annexe(s)

Temps d'utilisation : plus de 3 heures (can be animated in 3 to 6 hours)

Code du secteur d'activité : 75 - Administration publique