Lagardère Travel Retail: a world leader in a market that is taking off

Lagardère Travel Retail is one of the Business Unit of the Lagardère group. When the case was written, the Group was in the middle of a major strategic evolution, with some assets that were being sold (among which some press activities). Arnaud Lagardère has indeed decided that he would center his Group on two major businesses: book publishing with Hachette and Travel Retail. The Travel retail business hence becomes the unit with the biggest growth potential, in a market that will be growing for the coming decades.

- Understand the issues of international growth.
- Understand the role of M&A in a company's development.
- Understand the issues of the evolution of an international environment on a company that has worldwide activities.
- Understand the franchise and licence economic models.

International growth - Organic growth - Mergers and acquisitions - Licenses - Franchise

Licences - Masters - Masters spécialisés - MBA

Travel Retail

- Vidéo: CEO de Lagardère Traveil Retail (2 minutes)
- PPT: debriefing (9 slides)

Année de la problématique : 2019

Livraison : Livraison par lien de téléchargement

Nombre de pages : 16

Temps d'utilisation : 3h00

Code du secteur d'activité : 52 - Commerce de détail et réparation d'articles domestiques