Staying West or Turning East? A New Greek Tragedy

This case invites participants to explore three strategic options that Athens has in the wake of renewed economic and political tensions within the EU and the reelection of Prime Minister Alexis Tsipras.
The first option is to rebuild stronger ties with the EU - an option that the United States, the world's first power, seems to privilege.
The second option is to look east, towards Moscow and/or even Beijing, in order to reduce the country's dependence on the EU.
The third option is to look for a third way by leveraging the country's unique assets and refining its true value proposition in the 21st century.
The case considers which of these options would put a definite end to the Greek tragedy.

This case is an invitation to go beyond the debt question in Greece and to consider ways in which the country can fundamentally reinvent itself in the very long term - a time horizon that business leaders rarely consider but that can offer other sources of significant value if they pay sufficient attention.
In particular, the case is designed to explore the intersections between business, geopolitics and geostrategic issues. It should remind participants that as impressive as a political and economic crisis might seem looking from the side of the private sector, businesses can play a far larger role than they usually imagine if they adopt a narrow vision of their landscape. Ultimately, this case can help participants tie traditional business and economic themes, such as reinvention, creative destruction, differentiation, branding and value proposition to broader themes related to a country's assets, position and strategy.

Greece, EU, business and government, shared value, geopolitics, EU debt crisis, reinvention, differentiation, creative destruction, strategic foresight, long-term strategies, prisoner's dilemma

This case was written for classes that explore the intersections between business, geopolitics and geostrategic issues. It can be used in classes related to business and geopolitics, to long-term strategies and strategic foresight and as a conclusion in a global economics class.

Business and Geopolitics

Duration of the case (how long does it take to use it in class): One to three hours

Année de la problématique : 2015

Livraison : Livraison par lien de téléchargement

Nombre de pages : 15

Temps d'utilisation : (1h00-3h00)