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INSEAD
Case collection in English

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Safety in Numbers: Reducing Road Risk with Danida's Multi-sector Partnership
Ref: 5589
Author(s): Van Wassenhove Luk; Gatignon Aline
Keywords: Multi-sector Partnership; Humanitarian Organizations; Public-Private Partnership; Fleet Safety; Traffic Accidents; Negotiation; Corporate Social Responsibility (CSR); Africa
The Fleet Safety project was developed in response to the needs of the members of the Fleet Forum, an informal collaborating body and independent knowledge centre for fleet management in the humanitarian...


Leader's Call (A)
Ref: 5666(A)
Author(s): Shekshnia Stanislav
Keywords: Leadership;Crisis;Decision Making;CEO;Management Team;Fair Process;Executive Compensation;Ukraine
The CEO of a large power company caught in the middle of a severe economic crisis struggles to come up with recommendations for the Supervisory Board regarding his executive team members' compensation....


Catwalk: Simulation Based Re-Insurance Risk Modelling
Ref: 5663
Author(s): Evgeniou Theodoros
Keywords: Insurance;Risk Management;Monte Carlo Simulation;Modeling
An insurance company must select a reinsurance offer from a number of available ones. To this purpose, an assessment of the pros and cons of each offer needs to be done. Simulation models must be developed...


Baidu and Google in China's Internet Search Market: Pathways to Globalisation and Localisation
Ref: 5581
Author(s): Chen Wei-Ru; Wu Kuangzhen
Keywords: Online Search Market;Platform Competition;Localisation;Network Externality;Global Strategy;Sustainable Competitive Advantage;International Business;China
The case describes the battle between Google, the world's leading search engine, and Baidu, a local entrepreneurial firm in China. In 2009, Baidu's internet traffic share in the country was over three...


Asian Private Equity (A): The Quest for Return
Ref: 5712(A)
Author(s): Prahl Michael; Zeisberger Claudia
Keywords: Private Equity Returns in Asia;LPs and GPs;Investing in Emerging Markets;Growth Drivers in Asian PE;Target Returns in Private Equity;Private Equity in Emerging Markets;Risk-adjusted Returns in Emerging Markets
A European multi-family office is weighing whether and how to invest in Asian private equity. Part A moves from a discussion of the historical and current state of Asian private equity to the outlook...


Acquisition Wave in the Fine Chemicals Industry (A)
Ref: 5268(A)
Author(s): Capron Laurence, Horncastle Andrew
Keywords: Mergers and Acquisition,Herd Behavior:Merger Wave;Merger Premium;Acquisition Overpayment;Chemicals Industry;Industry Consolidation;Acquisitive Growth
The case series 'Acquisition Wave in the Fine Chemicals Industry' examines mergers and acquisitions (M&As) issues within the merging firms' broader industry and competitive context. Most cases on M&As...


Al Jazeera: A Middle Eastern Enfant Terrible Goes Global
Ref: 5691
Author(s): Aris Annet, Geara Danielle, Stuagaart Johansen Johanne
Keywords: Media Innovation; Middle East; From Local to Global; Brand Management; TV; Al Jazeera; International Corporation; International Expansion
The case describes the success story of Al Jazeera how it developed from a controversial Arab news channel to a globally respected brand. But how sustainable is Al Jazeera's success? Can it truly transform...


Leading for Performance: Ulrich Lehner at Henkel
Ref: 5707
Author(s): Hansen Morten T.; Ibarra Herminia; Von Bernuth Nana
Keywords: Leadership;Performance;Strategy;Change Management;General Management;Transformation;Consumer Goods
This case dscribes how Henkel's CEO, Ulrich Lerner, tried to transform the company during his tenure from 2000 to 2008. Although he partially succeeded in transforming several parts of the company,...


Orange Group's Open Seamless Alliance TM
Ref: 5655
Author(s): Silberzahn Philippe; Doz Yves L.; Van der Heyden Ludo
Keywords: Alliances;Fair Process;Collaboration Processes;Company Globalization;Telecom Services;Alliance Leadership;Roaming Services
The Open Seamless Alliance is a collaboration initiative set up by Mobistar, a partly-owned subsidiary of France Telecom to administer and federate roaming activities (interfaces, pricing, service features,...


Renova Toilet Paper: Avant-garde Marketing in a Commoditized Category
Ref: 5685
Author(s): Bart Yakov; Chandon Pierre; Sweldens Steven
Keywords: Marketing;Brand;Private Label;Luxury;Consumer Good;Blue Ocean;Innovation;Advertising
Renova, a Portuguese toilet paper manufacturer, is battling to survive in a stagnant, commoditised market dominated by international giants and private labels. To grow and remain independent, CEO Paulo...


Farmstar Goes Global: Corporate Entrepreneurship Bringing Sustainable Value Innovation to Agribusiness
Ref: 5698
Author(s): Warr Benjamin; Carrick Cagna Anne-Marie; Van Wassenhove Luk
Keywords: Corporate Entrepreneurship;Precision Agriculture;Agribusiness;Remote Sensing;Cooperatives;Induced Innovation;Eco-Efficiency;Sustainable Value Innovation
This case tells the story of successful corporate entrepreneurship bringing sustainable value innovation to agribusiness. It recounts the history of EADS-Astrium, subsidiary Infoterra and the development...


"The Four Quadrants": A World of Risk and a Road Map to Understand It (Background note)
Ref: 5714(BN)
Author(s): Zeisberger Claudia
Keywords: Risk Management;Resilience & Redundancy;Risk Management Tools;Types of Risk;Four Quadrants;Coconut Uncertainty;Complexity;Fat Tails
Attempting to classify, rank and understand the different types of risk we face in our businesses, investments and in day to day life is not easy. Degrees of magnitude are difficult to sort if outcomes...


Velib': Sustainable Market Space?
Ref: 5689
Author(s): Hemne Sophie; Orsato Renato; Van Wassenhove Luk
Keywords: Urban Furniture;Station Bicycles;Public-Private Partnerships;Advertising Industry;Sustainable Mobility;Sustainable Value Innovation;Blue Ocean Strategy;Sustainability Strategies
Velib' is a station bicycle system in which rented bicycles can be picked up in one station and returned to a different one, and is an initiative of the mayor of Paris in partnership with JCDecaux,...


Five Personal Perspectives on the Diabetes Crisis in the Gulf States of the Middle East
Ref: 5709
Author(s): Hourani Hala, Chick Stephen E.
Keywords: Chronic Diseases;Diabetes Management;Primary Care;Community Wellness;Strategy Implementation;Public Health;Service Integration;Middle East
Diabetes is a major health burden in GCC countries, mainly caused by sedentary lifestyles and unhealthy eating habits. While governments are setting up national strategies to manage diabetes and chronic...


From Swords to Ploughshares: Three Generations of Family Entrepreneurship, Conflict, Transitions and Connection
Ref: 5208
Author(s): Carlock Randel; Florent-Treacy Elizabeth
Keywords: Family Business; Governance; Ownership; Next Generation; Family System; Family Relationship; Foundation; Role of the Board
Harry McNeely Sr started a storage and transport company with his brother-in-law in 1916. Whereas his sons, Don & Harry Jr, were taken into the company, Harry Sr made provision for his two daughters...






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