Darden Business Publishing
Case collection in English
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Gatewood and Daugherty: Minding Their Own Business
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| Ref: UVA-ENT-0013 |
| Author(s): Yemen; Gerry; Fairchild; Gregory B.; |
| Keywords: decision making; entrepreneurial finance; entrepreneurial management; entrepreneurship; risk management |
| Nathaniel Gatewood and Sean Daugherty were MBA students at the University of Virginia Darden Graduate School of Business Administration. They each held strong entrepreneurial desires and headed back... |
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General Electric's Acquisition of Amersham PLC
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| Ref: UVA-F-1458 |
| Author(s): Bruner; Robert; Goldstein; Marc; Simko; Paul J.; Frank; Mary Margaret; Martin; David; |
| Keywords: merger acquisition; patent; intellectual capital; intellectual property; valuation |
| In September 2003, Jeffrey Immelt, CEO of General Electric, must evaluate a final proposal for GE to acquire Amersham plc, the leading producer of contrast agents used in medical diagnostics. The case... |
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Maverick Lodging
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| Ref: UVA-C-2160 |
| Author(s): Lynch; Luann J.; Brownlee; E. Richard II; Whitney; Karen; |
| Keywords: balance sheet, accounting; control systems; management accounting |
| In this case, a hotel-management company assesses the initial effectiveness of its recently implemented balanced scorecard system. The case gives students exposure to (1) determining an appropriate... |
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Sustainability Challenges in the Shrimp Industry (A)
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| Ref: UVA-OM-1388 |
| Author(s): Landel; Robert D.; Ganoza; Fernando; Raja; Shankar; |
| Keywords: Systems Thinking, Sustainability, Environmental Pollution, Simulation, Policy Analysis |
| This case is especially appropriate for courses with a focus on environmental sustainability and systems thinking. Systems thinking and game theory help students conceptualize and formulate policy recommendations... |
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Calambra Olive Oil (A)
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| Ref: UVA-QA-0440 |
| Author(s): Clyman; Dana R.; Pfeifer; Phillip E.; |
| Keywords: decision theory; simulation; spreadsheet |
| Frank Lockfeld, president and founder of Calambra Olive Oil, must decide how many gallons of oil to buy for the 1994 vintage year even though the first-year marketing experiment for his fledgling business... |
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The Third Battle of Bull Run: The Disney's America Theme Park (A)
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| Ref: UVA-BC-0177 |
| Author(s): Powell; Elizabeth A.; |
| Keywords: Corporate Communication, Community Relations, Government Regulations, Public Relations/Publicity |
| In the A case, Disney CEO Michael Eisner pondered whether to go forward with his plans for a U.S. history theme park called Disney''s America, located in Prince William County, Virginia. The case depicts... |
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St. Joseph's Health Centre
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| Ref: UVA-OM-0662 |
| Author(s): Weiss; Elliott N.; Yount; Kimberly; |
| Keywords: capacity management; health-care management; scheduling; international case; diversity case; service operations |
| This case provides the student with an opportunity to perform a capacity-and-bottleneck analysis for a hospital's operating room. The goal is to improve efficiency through better scheduling. |
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Eurozone Rate Cuts in 2008: Oui or Nein?
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| Ref: UVA-G-0617 |
| Author(s): Rodriguez; Peter L.; |
| Keywords: monetary policy, exchange rates, European Union |
| This case describes the trade-offs inherent in monetary policy for open economies in a highly globalized world. The focus is on the economic, financial, and political pressures facing policy-makers... |
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Snibbie: Spit Happens (A)
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| Ref: UVA-M-0700 |
| Author(s): Yemen; Gerry; Moore; Marian C.; Henderson; Geraldine; |
| Keywords: entrepreneurs, bankruptcy, brand management, new product introduction, private-label, distribution strategy,marketing research, marketing strategy, retail marketing |
| Who hasn''t had a great idea and believed it could generate millions? Greg Heard actually took his idea and developed a bib for infant caregivers he called the "Snibbie." The A case explores the entrepreneurial... |
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Diversity at JPMorgan Chase: Right is Good Enough for Me (A)
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| Ref: UVA-OB-0975 |
| Author(s): Yemen; Gerry; Davidson; Martin N.; |
| Keywords: Recruit, leadership, diversity, talent management, hire, performance, human capital, African American, bankers, engagement, execution, |
| How do we get a manager to recruit the best talent—and reward them for being a better manager for doing it—when we really want them to be a great banker? That was the question one of the top ranking... |
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Jocelyn Chang: Comparing Angel-Investing Models
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| Ref: UVA-ENT-0063 |
| Author(s): Kelly; Dorothy C.; Chaplinsky; Susan; Glynn; John W.; |
| Keywords: entrepreneurs; venture capital; innovation |
| In late 2004, a cashed-out entrepreneur in the health sciences decides to pursue private-equity angel investing as a means to fulfill her professional, financial, and personal objectives. Jocelyn Chang... |
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Cantro Corporation
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| Ref: UVA-M-0080 |
| Author(s): Newton; Derek A.; Brownlee; E. Richard II; |
| Keywords: competitive factors, industrial marketing, industry analysis, marketing management, pricing, product costs |
| This case is designed to illustrate the relationships among product costs, consumer demand, competition and industry structure, and a firm's pricing objectives. The case has a specific decision orientation... |
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Dennis Paustenbach: I Never Thought of It as Work
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| Ref: UVA-OB-0988 |
| Author(s): Yemen; Gerry; Clawson; James G.; |
| Keywords: Career planning; career management career choice; life work balance, uncertainty; family and work; leadership; personal change; industry icon; CEO |
| Suitable for graduate level and executive education programs, this undisguised case describes the life of Dennis Paustenbach, president and CEO of ChemRisk, and what, to his mind, is the typical life... |
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Genetic Testing and the Puzzles We Are Left To Solve (D)
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| Ref: UVA-E-0194 |
| Author(s): Freeman; R. Edward; Pierce; Stacy; |
| Keywords: ethical issues; ethics, medical |
| This set of cases (labeled A through M [UVA-E-0192 through UVA-E-0203]) presents various vignettes, each with a specific dilemma about genetic testing and the ethical issues and difficult decisions... |
